Can’t Is Also A Four Letter Word

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Recently I wrote in one of my Blogs that I detested the word No. But now I’m starting to come around to the distinct possibility that No may also have a positive side to it. For example some people don’t even begin to become creative until they hear it a few times. Randy Michaels commented that he agreed with me on No but hates CAN’T even more. His response reminded me of a very special dinner I attended a few years ago with my Daughter Candis. This dinner was held outdoors at Camp Pendleton a Marine Base in Southern California. After our dinner the Company Commander got up and addressed us all by saying … We are supposed to be the toughest people in the world but I have to confess something to you, I do not have one person at this Base that can do what you people are going to do tomorrow morning. I ran the San Diego Marathon a few weeks ago just so I could experience a little of what you are going to go through tomorrow. It was a very very tough run and I only finished it because I had to face all of you tonight. It is almost impossible for me to fathom how you’re going to run that same 26 miles plus add a 2 1/2 mile ocean swim and a 116 mile bike race to it. Good luck and God speed to you all. With that he stepped down and as he did all I could think about was … Hey wait a minute, if a Marine can’t do this then how the hell is my little girl going to do it. But do it she did, so now and forever more Candis is an Ironman. The reason she did it was because she was repeatably told she cant do it. She was told she can’t do it because she would need to train for several years before even thinking about attempting something that grueling. And oh yeah it’s called the Ironman not the Irongirl little lady. Yet in less than a year here we were. The words Cant and No are very difficult to overcome but once defeated, they produce very exciting life changing results.

I’m itching to get my hands on a stand alone FM which everyone thinks you can’t be successful with anymore. There’s that can’t word again. I think they have a great opportunity to become big winners again because you can focus your quest for Ratings & Revenue right at the enemy without compromise. You definitely wont be bumping into yourself so you don’t have to be careful. Direct business of course is the life blood of a stand alone. The local groups just bonus some of their lower rated stations at the agency level because all they care about is Market share and beating last year. All Direct clients care about is traffic. Stand alones can send traffic because they can do local promotions plus live endorsements. Too many rules and systems for the group stations to get involved in so they would rather just stick with agencies. Also they can’t fight back when your stand alone starts to heat up. Speaking of heat PPM devices and Diaries always find the hottest stations.

Wow three more of the crew from KVIL are going into the Texas Hall Of Fame this fall. Congrats to Ken Barnett, Mitch Carr and Bruce Miller Earle.

Speaking of the Hall not many “thugs” if any, are going into the NFL Hall Of Fame. It’s our revenge.

When someone is murdered society doesn’t deserve revenge, but the family members of the victim sure do.

My Daughter Cami is into Country Music right now so she turns WIRK on the car Radio. I love the Music and the Jocks seem decent enough but the lame recorded liners and some of the show promos are driving me crazy. I just met Dan Mason at the NAB earlier this year and he seemed friendly enough. Do I dare ask him if he could fix this for me.

At Casey Anthony’s trial when her Father was on the stand he began to cry. Casey showed absolutely no emotion. I wonder how those family group hugs went while the unmother was growing up.

I have never heard Management or Ownership say … You have to have patience with this kind of format it cant happen over night and will probably take years to build. Only programmers and consultants use those kinds of words. Owners don’t even know how to pronounce them.

Even if Radio through some miracle became instantly profitable do you really think they would pay the staff much more.

Its weird driving in the rain in West Palm Beach where it has been raining everyday for about two weeks and seeing signs that read … We are in the middle of a severe drought, mandatory water restrictions are in effect.

If you are lucky enough to wake up with a beautiful woman by your side and you even start to wonder if she is sleeping with anybody else … Run !

Wow the CKY/CITI Reunion is coming together very nicely and the date is set for May 24/2012. Check out our Facebook page.

My Daughter Cami will be having a Sweet 16 party in early November but she desperately needs a theme. Whatchya got?

4 thoughts on “Can’t Is Also A Four Letter Word

    • Exactly Cris, Because as an old Greek Warrior by the name of Socrates once said … It’s what’s above the bottom line that causes the bottom line and thats where all the listeners are hiding.

  1. In considering thee empowering “can-do” attitude & subsequent phrase, perhaps a “CAN-teen” celebration of innocence & youth & virginity…………

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