Does A 20 Year Old Psycho Listen To Talk Radio.

I wonder how Top 40 would have worked on radio if there was no TV.

I don’t know any 20 year olds who listens to talk radio or care about politics. So why would anybody think the 22 year old psycho in Arizona would listen to talk radio. He’d have to be crazy … Oops!

Charles Adler claims young people today prefer praise over sex or money. Well that claim if true certainly proves I’m not young anymore.

I think air talent should take a lesson from Eastwood, Stallone and Arnold. In the roles where they didn’t talk much most of those movies turned out to be blockbusters and what little they did say was so memorable that people still repeat those lines even to this day.

Warren Cosford claims that You Tube gets 2 Billion views a day. Time to dig out those old unreleased Jury tapes and get after it baby!

While reminiscing with my brother Reg the other day I was telling him that I didn’t remember ever getting anything I really wanted by chasing it. Usually I had to wait for it to come to me which in most cases it never did. He responded with … Maybe you just didn’t chase it hard enough Bro. Hmmmmmm if there’s any truth to that statement you might want to consider standing back. I’m almost certain your not prepared for the kind of tenacity mixed with intensity that is about to occur.

I’ve always had a long standing policy about never talking over dead air unless I can get a promo out of it. Now I’m thinkin’ it’s time to reinstate that policy at a couple of talk stations I currently work with.

I was reading somewhere that the main reason a woman would cheat on her husband would be because their man actually did everything she wanted him to do. Real men don’t do that and every once in a while a woman just needs a real man.

I think good Radio becomes great when life is reflected on it with a slightly distorted view.

I’m pretty sure if the only thing we could have watched American Idol on was a black and white 12” we still would have.

Today I drove by what used to be the most beautiful car in the world … A Jaguar XKE. But now it sorta just looks funny rolling along on those little skinny tires.

The first rule of show “Show Biz” is to get noticed, but unfortunately if you don’t have any talent that’s not a good thing.

When I was doing the CLASS/CLASSY format with my brother Reg I always had to bring someone else with me on the road so we could get some work done while doing a market visit. The Manager’s job was to inspire and motivate his boss above him plus his staff below him. He had nobody to complain to so he chose me. Seeing as GM’s now have no one to get rid of a little steam with may be the reason a lot them are turning into mean spirited people with little or no manners.

No matter how much the “Geeks” so want it to be about technology, it’s always going to about the Artists.

I just loved and looked forward each week to reading Claude Hall’s column in Billboard even though I never got to be in it. I feel very good now though about finally forgiving Claude for his oversight.

Ermanno Barone claims Shakespeare was just the valet parking guy of his day and was given all the plays. Ermanno is going to shoot a movie about it very soon. He told me that The Bard of Avon was also quite the womanizer, so I’m thinkin’ … Hey maybe “The Play Wasn’t The Thing”

Mark Twain said Shakespeare, or someone calling themselves Shakespeare wrote all those wonderful plays.

Anytime JEFF & JER of San Diego do a radio session they claim all they really do is what I taught them to do some twenty years ago. I always write down all the specific examples they use then take them back out on the road with me. Good stuff!

Speaking of JEFF & JER what the radio community fears most is what radio station in San Diego is in trouble. When Jeff and Jer go back on the air soon they will attract a lot of business from clients who they have always had a good relationship with. I figure little of that money is going to be new money so it has to come from somewhere and somewhere ain’t going to have a good 2011

One of the things Radio has never worked on and should have was how to make the client so big and classy that the product the client was selling became much bigger and more desired by the mere mention of the clients name in the advertising. Mercedes, Rolex and Tiffany’s come quickly to mind.

Speaking of sales I was talking to Brent Farris and Tom Skinner about a KZSTproject when somehow my involvement with Forever Plaid The Movie came up. I explained that an old buddy of mine from Transcona who owns the movie Ermanno Barone had asked for my help with the :60 he has on the front and back of the early spring showing of his movie on PBS. Brent quickly jumped in with … When George Johns goes over to the dark side and starts peddling spots we’re all doomed.

I recently asked the Multi Talented Rich Stevens what he was best in the World at. He immediately claimed he was the World’s Best Self Promoter.

Speaking of Rich he said “My Page” GeorgeJohns.com sucked and he was going to fix it. I can hardly wait.

Ron Chapman recently said I was possibly the only person in the world who could persuade him to go back on the air. BUT DON’T !

Accountants can not tell the difference between good talent and not so good talent, so they of course go with the cheapest talent and that’s where we are.

Most air talent are more interesting on the air than off.

Back when Madonna was first becoming very hot I got a Memo from Mr. Fairbanks demanding that she be pulled off all his radio stations because it had come to his attention that she was a “Slut” I called all the PD’s and told them we couldn’t say Madonna’s name anymore. We successfully pulled the “Slut” off the air but continued to play her records.

Dire Straits keyboardist Guy Fletcher after hearing that the group’s 25 year old hit Money For Nothing was banned from Canadian Radio because it contained the word “faggot” said well there goes most of the Rap music because it contains the “N” word.

New Media simply means, finally accountable.

I’ve painfully noticed that Smart Phones aren’t smart enough to spell.

The only times field goals make any sense to me is just before the half and at the end of the game for the win.

Most great Radio Stations have a “Cause” but I don’t think paying down debt is really a good enough “Cause” to produce anything of any significance.

I’ve been accused of a lot of things but normalcy is not one of them.

There is nothing more important to a human than his name.

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